Not for everyone though, some people were not created with great trap genetics, myself included, so we have to hit the traps hard, or else we have no traps whatsoever
heavy trap work is useless. you end up getting very little work where it's needed.
light shrugs, upright rows and even dumbbell laterals (with focus on contracting the traps on the way up) are better options.
the ronnie coleman, branch warren, yates etc. style of training is something you do in your 20s to build your foundation. Them guys would have done better if they focused on volume after they peaked in size.