The only sport going backwards.
I disagree. In general, most sports, or in this case competitions, are going backwards. Not in the fan following or stat lines or money - but in the quality. Football and basketball have never had more restrictions on defenders in order to allow for eye popping offense and record breaking scoring. And if doesn't appeal to the fans, then let's change the rules to make it easier to be successful. Regular season NBA games now are like all star games of old - no defense and try to showboat and chuck it up from anywhere. In the NFL, if Lawrence Taylor played today he'd be arrested on the field for attempted murder.
In bodybuilding it is no different. Super heavy and intense training and diet is hard and progress takes time. Fans want weekly and daily progress checks and social media "content" so use whatever means gets quick results - and screw quality. So you get an arms race of anabolics and SEO.
The next generation will be doing the same thing - "advancing in the name of progress" without consideration of whether or not progress really means improvement. The future of bodybuilding may end up being contested on social media with video and still pictures with umpteen filters applied and aspect ratios galore
Meanwhile, some of us will just be trying to slay the dragon in the gym pushing iron and yearning for the old days which is all relative anyway.