HOMEBREW AND
HOW THE APPLE
CAME TO BE
by Stephen Wozniak
[snip]
The Apple I and II were designed strictly on a hobby, for-fun basis, not to be a product for a company. They were meant to bring down to the club and put on the table during the random access period and demonstrate: Look at this, it uses very few chips. It's got a video screen. You can type stuff on it. Personal computer keyboards and video screens were not well established then. There was a lot of showing off to other members of the club. Schematics of the Apple I were passed around freely, and I'd even go over to people's houses and help them build their own.
The Apple I and Apple II computers were shown off every two weeks at the club meeting. "Here's the latest little feature," we'd say. We'd get some positive feedback going and turn people on. It's very motivating for a creator to be able to show what's being created as it goes on. It's unusual for one of the most successful products of all time, like the Apple II, to be demonstrated throughout its development.
Today it's pretty obvious that if you're going to build a billion-dollar product, you have to keep it secret while it's in development because a million people will try to steal it. If we'd been intent on starting a company and selling our product, we'd probably have sat down and said, "Well, we have to choose the right microprocessor, the right number of characters on the screen," etc. All these decisions were being made by other companies, and our computer would have wound up being like theirs-a big square box with switches and lights, no video terminal built in . . .
We had to be more pragmatic. The 6502 microprocessor, for instance, was chosen for one reason only. It was the first one to sell over the counter for $20. The 8080 cost $370 at the time, and you couldn't get it at any surplus stores. You had to go down to a distributor, and they made you feel like you had to be a company with an account. It wasn't set up for hobbyists or experimenters.
https://www.atariarchives.org/deli/homebrew_and_how_the_apple.phpThe Altair 8800 spawned the start of the Home Brew computer club which Steve Jobs and Steve Wazniak were both members. The Altair 8800 was the only personal computer when the club started.
The article above tell in Wazniak's own words how the Home Brew club spawned the development of the Apple 2 and the resulting Apple computer company.
Note, the MOS 6502 chip they are using is supplied by Commodore computer.