Local Boise business owner, Ryan DeLuca, inspires best-selling book Body by Design with the Internet’s most-visited bodybuilding and fitness site, Bodybuilding.com. A bestseller on Amazon’s Exercise and Fitness, Healthy Living, and Weight Loss categories, Body by Design is a revolutionary 12-week diet and exercise program backed by real-life success stories.

A certified authority in health and fitness, Bodybuilding.com is home to BodySpace, the world’s leading online fitness community offering a powerful blend of motivational, informational, and nutritional resources to over 690,000 members.

Ryan discovered his passion for bodybuilding early on as a student at Fairmont Junior High, and it has been a major part of his life ever since. After searching the Internet and bulletin boards about bodybuilding, Ryan discovered there was an opportunity to provide information and products to people across the world with the click of a button. Little did he know, he would soon become award-winning CEO of the world‘s largest online retailer of nutritional supplements, and be help over 7.5 million people a month achieve their health, fitness and appearance goals.

Ryan created more than a business; he created a fitness revolution by providing over 25,000 pages of videos, nutritional diets, training plans, virtual personal training, an encyclopedia of exercises, and articles from top industry experts – all for free. Before Bodybuilding.com, this had never been done before. With the tremendous success of the website, Ryan received numerous requests from customers for an inexpensive, easy-to-use book that broke down the top information Bodybuilding.com had to offer. He, along with Bodybuilding.com Editor-In-Chief Kris Gethin, and global publishing house Simon & Schuster, spent the past year creating just that – Body by Design was born.

Body by Design isn’t your ordinary New Year’s transformation book. It begins changing you from the inside out, starting with the very thoughts in your head and working its way to the muscles on your body and the food on your plate. Body by Design harnesses the power of motivation and community to turn health and fitness goals into realities. It’s not a New Year’s transformation – it’s a forever transformation.

For more information on Body by Design, please visit Bodybuilding.com/BodybyDesign.