Though it would seem to me that everyone over 10% bf is fat by getbig standards, non? 
No. I never like to get over 15% at most myself, but I wouldn't necessarily consider a non-bodybuilder "fat" until they got up close to 20%, and I'd consider someone very fat at 25%.
According to recent statistics, almost 1/3 of the population is obese (30% bf plus), and like 60% is overweight.
The fatties must reduce or die!
