Let's hear from Dan and Bob - How do you guys feel about the new head-to-head time slot move by MD?
Since we launched PBW back in 2005, we’ve remained committed to ONE format, ONE style, ONE time slot and TWO hosts. We’ve avoided any need to make “knee-jerk” changes. It would have been VERY easy for us to expand PBW to a 2 hour format (or to simply start one hour earlier). In the end, we felt that such a move would alienate MD as they were trying to get their own thing off the ground. -- I have to admit, it's been very "interesting" to watch the other team re-invent their approach on a monthly basis. But, I won’t judge them for it.
The popularity of PBW has a lot to do with an expanded promotional network: Muscle & Fitness and Flex Magazine (Bodybuilding’s Top 2 Circulations) have been very kind to us. – Bodybuilding.com (the #1 ranked industry website) drives thousands of daily listeners to PBW. We also enjoy support from the other magazines (Ironman, MuscleMag, etc…) as well as bodybuilding’s most popular message board (GetBig) and several online partners like MuscleMayhem.com, FlexOnline.com, MrOlympia.com, IronAge, MuscleTech.com, JayCutler.com, MuscleTime.com, among others.
PBW’s audience extends far beyond the internet. The show is tied into several syndication deals, expanding our reach to a growing list of AM radio stations throughout the U.S. and Virgin Islands, along with the 170 global stations that comprise the Armed Forces Radio network. It gives us great satisfaction to know that the troops in the field are able to enjoy a weekly serving of bodybuilding radio.
As we move forward, we will continue to make tactical decisions that
truly benefit the fans. As we’ve all learned, actions speak louder than words….and the numbers don’t lie. In this case,
the numbers (and your feedback) speak VERY loud…and we are grateful for it. Let’s end this post with a quote from a friend…and a loyal listener:
“The direction that Pro Bodybuilding Weekly is going so far has boded extremely well for our community. And, as more and more of us tune in, it becomes more powerful.” – John Romano, Muscular Development MagazineEnjoy the holiday weekend everybody…