They're grown men. Not like it's any less dignified than the shit already in place. Circus just added another attraction is all.
Do you take advantage of mentally handicapped people?
Seriously, I actually get Vince... he's just claiming his 15 minutes of fame (I wouldn't want THAT kind of fame, but sure).
I am starting to wonder if Billy is like that kid in high school who was so happy to be hanging out with the "cool kids" that he would do whatever they wanted though.