Cater the magazine to different demographics. You have THOUSANDS of NPC competitors, and not ONE magazine that actually puts together a "how to get ready for a show" article? I've written to FLEX about his, still hasn't happened.
Don't bother talking about drugs. What's the point? Yep, we all know everybody's on em; so what's to discuss?
BUT...have a section where you recognize the DIFFERENCE between a juicer and a non-juicer, with workouts that reflect the lack of advantage.
You could split the year into bodyparts...12 different specialization issues. Or maybe each mag will have a certain themed groups of bodyparts. Anyway, REAL training articles by folks who actually know what they're talking about. Kinda like the old articles in Ironmag, but less boring and less POF crap.
Put in a LOT of hot looking women!...you're getting shitty distribution anyways, might as well cater to the core audience!..put in the hot chicks!
Add motivational articles.
Add historical section, but interesting stuff...not just stats.
HAVE AWESOME PHOTOS...cover contests regularly. Find a way to be only ONE MONTH behind, not THREE like every other mag. Even FLEX is getting better.
NO GHOSTWRITERS....keep it REAL, if the guy can't construct a sentence, so what? It's REAL. Edit for punctuation and grammar and leave the rest.
Hmmm...and LIMIT the Muscletech ads. LIMIT ALL ADS and charge me a buck or two more...I'll pay for it.
