Dex is on the January cover
Flex is trying to expand interest in the sport by drawing people into it that might not otherwise be interested.
It is called cross promotion and bodybuilding needs to start doing it more if it hopes to grow. That will in turn get more people to the events, more money into the sport, and higher payouts at the contests.
We've turned our backs on the sport, but we just announced our second BB show in Germany next year a week after Olympia?
That makes no sense at all.
and we not only had a video series featuring Dexter leading up to the Olympia, but several articles as well and more on the way, so I guess we don't support him either.
One of these days we will see something positive on this site about the mags, but I certainly won't hold my breath.
wow
C