Being born with a high or broad cheek bone structure is the first step. Extreme diet is another and crack ho's seem to have that sunken cheek & deep eye socket look. The professional and artistic lighting at better BB'ing shows bring out every good feature plus everyone's usually down to their bare amount of body fat. Even the women look extreme and in some way's their faces remind me of crack ho's. Most BB'er I see off season look a little puffy to down right fat and I see quite a few. Those execise shoots you see in magazines, video's or training books are all under excellent lighting comditions and are usually taken right before or after a big show where the BB'ers are at their best. In some cases the BB'er will diet down just for the shoot, money talks. Good Luck.
