Vince what type of advice would you have offered to the EAS parent company (to remain profitable) if they had asked?
Thank you.
EAS actually went out of business when the company to Abbott Laboratories. When Bill sold it to North Castle, they migrated from the MM2k era to the more "natural physique" era but the products pretty much remained their hardcore integrity. Once Abbott got ahold of it.....well..."Experimental And Applied Sciences" became "Energy, Athletics, Strength", swag was no longer given out, products were "changed" in order to meet the pricing demands of major retail outlets like Walmart, Walgreens, Target, etc.
EAS dropped dead in 2004 and its existed since then as a generic brand. For it to go out of business is meaningless to me. I do have some great memories...got good swag from them, the original Myoplex was fucking awesome as well as Betagen. It was easy to get free stuff because the money was just flowing in at the company. You simply write the company and you'll have a nice box show up at your door.
BTW, most of the Grand Prize winners did pretty well afterwards and most of them milked their fame to the fullest with some of them getting continued employment with EAS until Bill sold the company. Other than Anthony Ellis, everyone else operated with some level of integrity.