Wow - same old story over the years, except that Joe & Ben Weider built an empire of bodybuilding around the globe, and rose up from being kicked and laughed at to building an empire. Bottom line, like it or not, they are the key history that built bodybuilding into the mainstream at the time, and brought up many, including Arnold and others. Bottom line, before them, there were no gyms in every hotel, every city, every school - there were dingy places to work out of. These two, with their way, brought it out, and built an industry.
Yes, the contests, the expos, and much more is truly helped by them.
You think garbage because that is all that you can think - you don't like the mass monsters, as you think symmetry and balance, while the freaks of the sport, aka Arnold and others brought in a lot.
You may not like them, but I truly respect what they built, and the empire of magazines, contests and supplements that came via it in all corners. We can go into debate on those, but that is for another topic, which you can bring back up, and we can discuss again.
As for now, this is the new poster, of a movie which has succeeded to be made, which is great.
Now, on a personal level, I had the time to meet and talk to BOTH Ben and Joe Weider over the years, and they both, each separately, showed me great respect. In any business you build, of course you have various ways of advertising, but that is no different than any other business and sport today too.
“He” ... but then, “they”? Who’s they?
Joe, Ben and Arnold -
In 1997, the Olympia has held in Long Beach with some booth around the venue. Same with the Arnold back then.
Today, these two events and contests are huge, and I am glad to have been able to see them grow