The bottom line is, the IFBB is very shrewd. By keeping the prize money so disproportionate, they know that the big names have nothing to gain by attending Chic's meetings. If there is no risk the big names will strike or boycott a contest, the IFBB has nothing to fear. Also, since bodybuilding has such a niche market, bodybuilders have no choice but to stick with the IFBB. So long as the same top 5-6 guys make a living from the IFBB, they will never leave for the PDI (or anyone else) and the IFBB will have no real competition. The only way to break this cycle would be for some of the top guys to boycott for the good of their fellow athletes, which is not likely to happen in such an individualistic sport. Even if the second tier guys all united, they would be replaced with decent third tier facsimiles in no time.