I'm just speaking hypothetically here... but you don't get endorsements unless you're new & exciting, controversial, and/or you win something.
Since there is nothing new or exciting here (I'm going to beat George Farah?), and nothing controversial (I'm crazy enough to take legal action, beyotches), and a pro win is certainly not attainable (when the goal of the year is an O qualification, you're not exactly tier 1 or 2), you have to find a way to generate buzz.
X-week out pics is the tactic employed when all else fails.
Once this has been milked and no longer viable, the next step is to start a real estate career and simlutaneously become a MMA master by challenging someone on the other side of the world to a match, which will continually be postponed due to minor injuries and scheduling problems.
It's all downhill from here.
