As many of the more sensible people have said here, what happens at GetBig should remain in the realm of GetBig. This is the internet, people.
More importantly, Rob runs an internet business of his own. I don't know who all his customers are, but based on his actions, some of them *could* be thinking, 'Gee, this guy is crazy. What if he goes nuts and decides to start harrassing me at MY job next??'
The trust requirements for online commerce are greater than those for brick-and-mortar businesses.
And it doesn't stop with Rob's business. Every individual who commits an act like that has the potential to make other customers that much more wary of doing business online. This impacts not only Rob, but also anyone else involved in legitimate e-commerce, no matter the size of the operation.
No one can change 240's personality, but I do hope he'll stop and think next time before going off half-cocked on another witch hunt.