Nope, came to me last night, Paul Vunak.
Ha, blast from the past, I remember Vunak, his ads was a fixture in bodybuilding magazines in the early 90's, his claim to fame was that he had a USN Seal contract back then.
His ads got replaced with SAFTA/TRS ads after a few years.
You can see the Vunak tapes on youtube, they were called "Street Safe".
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McQueen was scared after the Tate/Mason murders, he started to carry sometimes after that.